American firms Verizon, Johnson & Johnson have joined a long list of the companies who boycott Google over cracking down on clients’ content appearing alongside extremist media on video platform YouTube.
AT & T Said in the statement on Wednesday
“We are deeply concerned that our ads may have appeared alongside YouTube content promoting terrorism and hate,”
“Until Google can ensure this won’t happen again, we are removing our ads from Google’s non-search platforms,” the company added
On the other hand in the statement on the company’s website, Johnson & Johnson said it was taking matter very seriously and said
“Johnson & Johnson has decided to pause all YouTube digital advertising globally to ensure our product advertising does not appear on channels that promote offensive content.
“We take this matter very seriously and will continue to take every measure to ensure our brand advertising is consistent with our brand values.”
Whereas Verizon said it took the action after its ads were appearing on “non-sanctioned websites,” a spokeswoman wrote in an email to Reuters.
“We are working with all of our digital advertising partners to understand the weak links so we can prevent this from happening in the future,” she added.